Project
Manager

Since February 2022, I’ve served as the special projects manager for my TV station. My role is planning special initiatives for the news department on broadcast, online, social, audio and streaming platforms, and then seeing those projects through to completion.

In my project manager role, I have gained valuable personnel management and project leadership experience while also pursuing opportunities for growth, innovation and creative experimentation that seek to buck the constraints of traditional TV news. That’s vital as the industry searches for new ways to reach audiences and remain a relevant provider of meaningful local storytelling, trusted source for valuable community information.

DUTIES:

  • Select project teams from within news staff.

  • Delegate & assume essential tasks.

  • Establish project-specific communication channel & protocols.

  • Set production schedule and deadlines.

  • Write podcast scripts & formats, TV scripts, online articles; Produce social media content.

  • Develop & execute multiplatform content marketing strategy.

  • Proof content to ensure quality before release.

SWOT Analysis | Planning | Team Building | Organization | Creativity | Leadership | Storytelling

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SWOT Analysis | Planning | Team Building | Organization | Creativity | Leadership | Storytelling |

PROJECTS:

  • An Edward R. Murrow award-winning series investigating and documenting the ongoing criminal scandals surrounding convicted murderer Alex Murdaugh. The project has been a boon for multiplatform traffic and audience growth.

    The centerpiece of the project is a podcast launched under the station’s “Unsolved South Carolina” banner. Born of necessity, it became a hit. Since debuting in September 2021, the podcast has over 2 million downloads worldwide.

    There was no way to effectively tell the complex Murdaugh story in the framework of traditional TV newscasts, prompting my collaborators and I to lead the station’s first foray into podcasts.

    What began with weekly documentary-style podcasts grew into live YouTube streams, nightly “talk radio” style podcasts, broadcast TV segments, and a strong foothold in the “true crime” niche on TikTok.

    The project has been so successful over its life, corporate leaders from the station’s parent company have engaged my team to help replicate the model at sister stations across the country, along with finding the proverbial “next big thing.”

  • Finding Brittanee Drexel is an ongoing documentary-style investigative podcast series spotlighting South Carolina’s most infamous missing person case of the 21st century, the disappearance and murder of 17-year-old Brittanee Drexel.

    Through the podcast, social media, and TV packages, my team is telling in great depth the saga of Brittanee Drexel, from her life leading up to the fateful night in 2009 when she abruptly vanished, to the hot-and-cold investigation into her disappearance and the unfortunate casualties of that relentless search effort gone awry.

    Telling the Brittanee Drexel story is a highlight of my career. It represents a true passion project for me and my team of relentless investigative journalists and sharp creative minds.

    Not only was my team able to peel back the layers of a nationally known murder case that is quite literally the sum of all parents’ worst nightmares, but we also were able to hold power to account and pursue justice for an innocent man wrongly accused of the crime by the FBI.

  • Bring Them Home is a series bringing attention to unsolved missing person cases in the Charleston area. The centerpiece of each new installment is a half-hour documentary special for broadcast and podcast platforms.

    The reporting and storytelling on BTH are spearheaded by WCIV-TV anchor Mel Orlins. I assist her by delegating and executing research, fact checking, production & promotion tasks among a revolving ensemble of producers, photojournalists and editors who volunteer to work on the projects.

BRING THEM HOME: What happened to Korrina Malinoski and Annette Sagers?